$y $Y.to $y.ca Yellow Media makes a quiet comeback blurbs

http://www.theglobeandmail.com/globe-investor/investment-ideas/yellow-media-setting-the-stage-for-a-comeback-this-time-in-the-digital-realm/article15748448/

But improving business prospects are not yet factoring into share price, said Glen Bradford, chief executive officer of ARM Holdings, which has owned Yellow Media securities for two years.

“The appreciation in equity is [proportionate to] the company’s pay-down in debt from free cash flow,” he said. Soon, he predicts, the stock will rally on more than debt fundamentals.

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“The market is saying the credit ratings agencies are wrong,” Mr. Bradford said.

“A year ago, people hated it. Right now they’re cautiously optimistic. In a year or two, it’s my perception that people will love this.”